MASTERING DIGITAL MARKETING, BRANDING & DESIGN STRATEGIES FOR BUSINESS GROWTH
Course Introduction
This intensive 2-day course provides a practical introduction to digital marketing, branding, and design strategies using generative AI tools such as ChatGPT, Gemini, and Midjourney. Participants will learn how to create compelling content, optimize sales funnels, improve branding, and execute AI-powered campaigns that drive real business results.
Objectives
- Understand how generative AI enhances digital marketing and sales
- Create AI-generated content, branding assets, and ad creatives
- Optimize sales funnels using automation tools
- Use AI for customer insights and predictive marketing
- Develop and present a complete AI-powered marketing campaign
Who Should Attend
- Business owners & entrepreneurs
- Marketing & branding professionals
- Digital content creators
- Sales and growth strategists
- Startups and digital teams exploring AI tools
Lessons Module
Day 1: AI in Digital Marketing & Branding
- Introduction to Generative AI for Marketing
- AI-Powered Content Creation & Copywriting
- Branding & Storytelling with AI
- Visual & Ad Design using AI Tools
Day 2: Sales Growth & Marketing Automation
- AI in Sales Funnel Optimization
- Customer Insights & Predictive Analytics
- Mini Project: Build an AI-Powered Marketing Campaign
- Presentation, Feedback & Strategy Refinement
Benefits
- Gain practical skills in AI-powered digital marketing
- Learn to automate marketing tasks for better efficiency
- Create compelling content, branding, and visuals faster
- Understand how to increase leads, engagement, and conversions
- Walk away with a complete marketing campaign ready to use
- 2 Days Programme
- 9:00am to 5:00pm
Training & Workshop Methodologies
- Instructor-led learning
- Step-by-step demonstrations using real AI tools
- Individual & group hands-on practice
- Mini-projects and real-world simulations
- Interactive feedback sessions
